we invited chalkboard typography artist Lauren Hom to design and create a holiday card to send to our clients at microsoft. with the help of m:united employees and mccann worldgroup leadership, we put together a time lapse video detailing the creation of the piece.
Goodtype: The design was reposted by the popular typography Instagram account.
Joo Kong, art director
Todd Brown, creative director / copy
Roberto Baibich, creative director / art